Want More Profit? Understand How to Use Digital Decorating to Improve Perceived Value

Want More Profit? Understand How to Use Digital Decorating to Improve Perceived Value

Understand How to Use Digital Decorating to Improve Perceived Value I have been a proponent of digital decorating since being involved with some of the early commercially viable direct to garment printers in 2004. Then I fell in love with sublimation, vinyl, and bling as embellishment methods starting in 2010. That is not to say…

Q&A: Where are you expecting demand for customized products will go over the next few years?

Q&A: Where are you expecting demand for customized products will go over the next few years?

I do think the demand for customization is only going to grow and believe it could even drastically change how we buy our clothing etc. I think this will affect the industry because it is going to change the humble t-shirt. In a recent talk I heard by Charles Ohiaeri, Chief Fulfillment Officer of Zazzle…